All right, I finally got around to watching President Bush's campaign ads. And...I really wasn't impressed. It's almost like he's trying not to offend anyone, but how do you change people's minds if you sugarcoat your message?
Also I've said this before, but Dubya makes me uncomfortable when he talks. I just keep thinking about "sublimnable" and "nucular." Fortunately, the message usually makes sense.
I wasn't at all offended by the use of 9/11 images, by the way. Anyone bothered by that really needs to lighten up.
...That's enough commentary on this one. I know that as a TV/Film student, I should probably offer a detailed critique of how the advertisers utilized the visual language and the "Narrative Model," but I'm on spring break, dang it.
Posted by CD on March 9, 2004 07:11 PMIt was much easier for Ronald Reagan to do his "Morning in America" positive message ads then for Bush to do these general positive image ads. The ads also don't go into incredible detail about the positive and seem to focus on how terrible things were at one point. That doesn't help. It is is worse due to the fact that Bush looks absolutely terrible when talking directly to the camera, he does better when talking to crowds. I give them a D. Bring out the attack ads!
Posted by: Jim at March 10, 2004 10:39 PM